Theory 3

Week 3

Theory

Learnt about Branding issues, what a brand is, where they come in the loyalty ladder and worked in groups to re-brand a contaminated brand. Write up notes and redesign brand ready for next week.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s